The Worm Story of John McKnight
â€œI love to go to the West of Ireland to the little villages. Last year we rented a little house there with a
lake nearby. I love fish and wanted to go fishing, but I didn't have any bait, so I went to a little store in
the village and asked the gentleman there: 'Do you have any bait?' He asked: 'What do you mean by
'bait'?' 'Well', I said, 'like worms.'
He couldn't believe it. He said: 'On your way to my store, did you see those three big white stones? I
think if you go out there and turn one of these stones around, you'll find a lot of worms.'
This is the great, great lesson of my own: 'All around you there is everything you are looking for'.
Which is hard to see if you think the way to have a good life is to buy it. So that's why, being a
consumer, you never see what's there.â€œ